Shubham Gupta's profile

Cartoon Series Intro and iterative storyboards

Final Design
Thumbnail final with color theme
Thumbnail design iteration
Intro video first design 
Intro video iteration
Too Too Boy is a superhit kid infotainment cartoon series. Too Too boy has been the action based comedy show, which enhance the value of moral activities and learning. It is uploaded on You tube platform.

Project Brief - We had to create Too Too Boy season 2 intro, for using in opening of any video with the tagline of "Too Too boy A Good Boy". Theme of this season should focus on good characteristics of Too Too boy, and interactive to kids. Video time 5-7 sec.

Iterations and explanations
Activities - Before making the intro, we listed some activities which can easily performed by kids as well as can be done under 7 sec. After couple of discussion with stake holder we finalized the 3 activities to mention in the intro.
- Cleaning
- Empathy and Care 
- Save Environment 
Visual Style - We created creative manual font style to match the brand style typography and after couple of changes we added Blue color in the pallet as it represent the cool color family which indicates calmness which was perfect to match Too too boy characteristics. 
Greeting Action - Initially we decided to keep excitement as the main expression
But as we had couple of internal stakeholders calls it was noticed that this needs to convey a welcoming approach for which we changed the final end express to Hii which makes kids excited and feel as if someone of their age group is welcoming them

Challenges - Our Biggest challenge was to match the video duration under 7 sec, which should be visually register by our user. To make it possible we had to remove one activity. 

Learnings - Through the creation of the Too Too Boy season 2 intro, I learned to effectively align with stakeholder expectations, manage time constraints, adapt creatively to evolving requirements, maintain visual consistency with brand guidelines, and prioritize user engagement. Challenges such as limiting the video duration and modifying content underscored the importance of flexibility and strategic decision-making. 
Overall, this experience enhanced my skills in collaboration, time management, creative adaptability, brand consistency, and user-centric design, providing valuable insights for future projects.
Cartoon Series Intro and iterative storyboards
Published:

Cartoon Series Intro and iterative storyboards

Published: